May

10

Best Gift Ideas for Spring

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ca0510.jpgSpring is a time of renewal, growth, colors, and the slow but deliberate revelation of more skin from under the winter wardrobe. For spring birthdays, weddings, showers and other occasions gifts should reflect the season. Try the gift that keeps on giving-eyewear! Fashionable, spring fashions like Ray Ban Wayfarers are sure to transform any dreary outfit into a fashionable win. And since they also protect the eyes and body they are a thoughtful gift that protects, makes fashionable, is seasonal and will be used on a daily basis by the gift recipient.

If the Wayfarer isn’t your thing, don’t panic! There are many great spring sunglasses fashions. These will not only make the perfect gift, but show how fashionable and up-to-date you are. Take, for example, the lovely and fresh designs by Alexander McQueen. His vibrant colors, innovations in shape and materials and careful attention to how his designs fit the human form make his sunglasses one of the most sought after every spring time. Any Alexander McQueen gift will be met with a shrill happy shriek, or a slow, happy tearful smile.

Finally, while Prada, Gucci and Dior are always fashionable, spring is a time to try new things. Branch out into newer designers or less commercial (in the high fashion circle that is) brands that have something daring and vibrant to offer, like SPY eyewear that is both athletic and fashionable, sturdy and yet appears feminine and confident. Spy sunglasses are a sure spring favorite due to the sporty feel, the sleek, clean lines and the bold colors.

May

3

Canada’s Hottest Fashionable Stars

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ca0503.jpgCanada should be proud of the many gorgeous women that they birthed, raised and imbibed with talent in the homeland. Although many of them have migrated south to California, they still do Canada proud with their natural good looks, talent and constant presence in American life. For example, did you know the Prada-loving Nelly Furtado was Canadian? How about internet sensation Pamela Anderson, or LOST’s Evangeline Lilly, or Kim Catrall, singer Shania Twain, or 24’s Elisha Cuthbert? All Canadian, and all beautiful, fashionable and full of amazing talent and fashion sense.

Evangeline Lilly started her career as a model, and although she was picked up for one of the main female roles in LOST, she continues to model on the side. She has always loved fashion, though a Ray-Ban loving tom boy, her body and look can pull off any high-fashion look. In 2008 she did a photo shoot as a pin-up girl, very high fashion with a top hat and mini skirt. The look, although odd for LOST fans, was amazing and Lilly proved she could tackle any wardrobe and win.

Pamela Anderson, lover off all things fashionable and beautiful, has recently reinvented herself on Dancing with the Stars from an A-list porn star to an A-list, Prada-wearing, appropriate-for-children star, where she proved she can move her body rhythmically very well. After several sex scandals, released videos and her spiraling appearances on Home Improvement, Baywatch and several Roasts, she has proved that she can class it up a bit for more formal occasions, and really deliver a talented and spirited session on the dance floor.

Apr

14

The best sunglasses for hunting

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Hunting season approaches, and what better way to prepare for the season than to get your gear ready? This season, up your game by trying performance-enhancing sunglasses by Oakely. Before you scoff at the hype, consider this – orange or yellow tinted sunglasses increase contrast and extend the range of peripheral vision by highlighting contrast in your full field of vision. In laymen’s terms, orange tinted sunglasses help you see small variations more clearly. If a deer is walking slowly through the woods you may miss it if you are not looking in that exact direction. With performance-enhancing eyewear contrast is heightened, making even slight differences stand out. You are thus much more likely to see a deer than not with these sunglasses.

Athletes across a broad range of sports use orange tinted sunglasses to help them get their A game. Downhill skiers use tinted goggles so they can more quickly detect tiny changes in the snow or ice, giving them fractions of a second more to react. Mountain bikers and racers use orange tinted eyewear to increase contrast on the road, helping them to avoid anything that could slow down their propulsion or decrease their aerodynamics. If professionals use orange tinting to up their game, shouldn’t you?

Finally, while some think the orange sunglasses are not a flattering look. Consider the supporting role of John Goodman in The Big Labowski. If that isn’t the essence of cool then I don’t know what is. Check out a range of athletic brands that offer orange tinted sunglasses and you’ll find a pair that suits your look and lifestyle while also helping you hit the mark.

Apr

8

Best Designer Eyewear for Elegant Women

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ca0408.jpgElegance is coming back into style, and thank God for that because the modern sense of style was beginning to resemble an alien in drag. Yes, elegance is back, and hopefully here to stay. For any elegant woman, this time has been long awaited. Brush off your Versace sunglasses and your oversized hats, elegance is back baby!

The best designers for elegance are the ones who never ventured too far into the modern design age of metal, pleather and, dare I mention it, faux fur. True designers never give into fads and flash design trends, they stay true to a unique vision and whether people like it or not, they stay elegant and classy even in wastelands of style. One great, classical designer is Burberry, whose tireless devotion to British country style has long been applauded by classy people everywhere.

Though Versace dabbled in couture, we’ll forgive the label because its family has undergone such stress recently. Versace remains a stable and reliable choice for classy eyewear with the ever-so-elegant logo. Versace remains a favorite with elegant women because the designs play with modernity while still paying homage to antiquity, a rare and unique blend in the eyewear design industry and one that only Versace has been able to pull off with any success.

Prada, of course, is an elegant choice for classy eyewear, but I’m not sure they deserve the rank of ‘elegance’ due to their overly boxy, overly avant garde designs that played into the fads of the times rather than staying true to an overall design vision.

Apr

1

Best Eyewear for Brunettes

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ca0401.jpgBlondes have all the fun, but luckily, brunettes are taken more seriously. This means they can wear the same Prada outfit as a blonde and not come across as a bimbo just because she is fashionable. Likewise, this also gives brunettes a great opportunity to push the limit on fashion without being a stereotype. Some of the best ways to have fun, explore fashion and still function as a normal part of society are with eyewear, sundresses, and fun with hats.

Hats on brunettes are a great way to bring a playful look to an otherwise bland outfit. Oversized sun hates are especially good for this playful touch. In winter, knit caps are always in style, and you can draw attention to your eyes and lips by coordinating colors with your knit fabrics. A blonde in a knit cap looks like she is trying too hard to be fashionable while a brunette can often pull of the same look and have a natural feel to it.

Fashionable eyewear is another great way to up your wardrobe and have some fun. Oversized, dark eyewear were all the rage in 2009, and that fad looks to continue in 2010 for women. Add a bit of color with a pair of Ray Ban Wayfarers, and you’ll have a playful and respectable look that only a brunette could pull off.

Sundresses are hot this spring and summer, especially wrap-around dresses and single shoulder dresses in bright colors. Similarly, frills and layering are edgy and bold, but will come more into fashion later this year.

Mar

24

Elegance and Rat-Pack Throwback at the Academy Awards

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Earlier this year fashion experts signed a deep, long, sad breath and waved goodbye to real fashion in favor of the outter-space black pleather and faux silver of brands like Gucci that had recently come into fashion in the music industry. Now, with the conclusion of the 2010 Academy Awards, Hollywood has proven it has more class and fashion sense than the whole of the music industry combined.

This year the Oscars were delivered by Steve Martin, who has long been a comedy guru, and Alec Baldwin, whose role on 30 Rock has launched him into the comedy sphere, rocked the Oscars with great humor and old-fashioned Rat-Pack clothing and grace. Steve Martin showed up in designer eyewear by Persol, the PO 2876V model, which is a design he has long employed but only recently made work for him.

The men were all dressed in tuxedos and the women all had elegant, floor-length dresses on. Makeup and hair were perfect and high heels were higher than normal but appropriately classy. This is a turning point in the fashion industry. A-list celebrities are no longer interested in pushing the envelope and getting attention with their flashy clothes and wild, unkempt rebellious hair. Real stars stay Lauren Bacall classy, emulate the Rat Pak (something George Clooney has always done) and don’t wear anything that will embarrass themselves or the industry. This is in stark contrast to the music industry. At the Grammy awards earlier this year we witnessed musicians embarrassing themselves dressed as masochistic aliens (and lets not even get into what Lady Gaga’s psychological issues may be). This all proves once and for all the Hollywood is glamour and gold, and most music stars are a flash in the pan.

Mar

17

SPY Sunglasses Review

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ca0317.jpgIf you’re looking for sunglasses that don’t fit the mold, look no further than the ever-impressive Spy Sunglasses. You’ll be impressed with their creativity and ingenuity, as well as the versatile designs and creative new shapes Spy sunglasses offer. These looks are a favorite of Will Smith, whose characters in recent films have been futuristic, athletic and bold, all of which Spy embody. For men, the look is bold, fresh and new and would be perfect on any modern man who prides himself on being up-to-date with the latest in technology and automotives. They are amazing eyewear for bikers, skaters and snowboarders – or any adrenaline junkies. And if you think all these modern designs with edgy appeal will cost you a bundle then think again! You’ll get name-brand quality and recognition for a lower price with Spy.

For women, there is a softer Spy look that Rihanna loves to sport with her ever-modern wardrobe. Although a bit clunky and heavy, they can look amazing with a modern hair do, or with a bit of creativity. You’ll love the attention they garnish for you and your sense of fashion. Meanwhile, the Spy brand can only increase in fame and you’ll get in on that look at the ground level, where you’ll also be credited by friends and co workers as an innovative and aspiring fashion guru. And not all Spy designs are square and black, you’ll find interesting new round-eye shapes with a bold range of color mixes that look dashing and unique, like black rounded frames with pink gradient tinting and silver edging—a look that is sure to catch on with fashion-happy women everywhere.

Mar

10

Tessa Virtue and Scott Moir, Ice Dance Heroes

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It seemed half the world was holding its breath as Virtue and Moir skated their ice dance in the 2010 Winter Olympics. This dynamic, fashionable duo creates quite a stir back home with their relaxed, Ray Ban look bringing ‘cool’ back to this winter sport.

Having performed well in the compulsory and original dances, their free skate came off effortlessly and gracefully, and surpassed their competition’s skill by literal leaps and bounds. The first gold won on home ice for Canada, the moment was as emotional as it was beautiful. The camera could not stay off Virtue, as she gleamed while watching her competitors finish their dances a bit behind in skill and poise. Moir looked happy but a bit detached as reporters dashed to interview the duo over their superb performance.

But it was not all smiles and fun. Russian competitors in the ice dance found a bit of a loop hole in the rules and exploited it to their advantage, as any good athlete would. They wore ropes around their mid sections, which they then used to fling each other around the ice in creative and bold new patterns. This secured them third place, but brought controversy to the rink due to the aboriginal themed costumes, which led to some saying it was an unauthentic portrayal of natives, and demeaned the sport. Minor alterations were made to the costumes, but the underlining theme remained. Their skill is not contested, but we do expect to see several new rules in the 2014 games about costumes due to this year’s events.

Feb

17

Katy Perry Fashion

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Katy Perry—people either love her or hate her, but her sense of fashion is unique in Hollywood in a way that is a bit more risky than most new musicians are willing to go. Her eyewear trends include the classic but remade looks of the Ray Ban Clubmaster.

Katy has come a long way since her gospel upbringing in Santa Barbara. That’s right folks, this crude, sexy minx known for outlandish statements, drunkenness and songs with titles like “I kissed a girl” was raised by a pastor. Her first album was a gospel album that flopped, and she continued to flounder until the release of “One of the Boys,” her first hit album. It makes you wonder what happens to people inside the dirty confines of Hollywood. Katy seems to suffer from the same thing that made Avril Lavigne turn from a punk-rock princess into a pink, froo-froo ditz, and what made Amy Grant turn from a Christian rock singer into a best-selling agnostic songstress. Let’s hope Katy can find a middle ground between pastor’s daughter and party girl.


Katy’s clothing fashion is bright in color and drawing from several decades, specifically the 1920s and 1960s, which feature frills, clean lines and a hyper-feminine form. Her sunglasses are always fun and playful, with cool shapes like hearts or stars, and bright colors like those on Ray Ban Wayfarers and Clubmasters, which she has brought back into style.

Dec

4

Best Sunglasses for Winter

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With the snowy season upon us you’ll be in need of winter sunglasses. Just because it is not warm outside does not mean your eyes will avoid damage form the sun. In fact, most cases of temporary sun blindness occur in the winter, when people are least aware of the sun’s powerful presence. Additionally, sun damage to the skin is also severe in the winter as the sun’s rays can reflect off of the snow and burn fragile skin. Remember to apply not only moisturizer, but sunscreen and sunglasses throughout the winter.



For winter protection, its best to search for sunglasses that will cover the entire area of the eye instead of just the frontal area. Jackie O sunglasses are a winter favorite because they encapsulate the eye, ensuring that sunlight from snow or ice reflections does not damage the retina. In addition, they can prevent wind burn to the high cheek bones, an area of regular winter damage in many women.


For men, look toward the Ray Ban classics. They are large enough to block direct sun as well as reflected light and to protect the fragile skin around the eye from wind damage. For added protection, you can get sunglasses straps to keep the Ray Ban’s in place through tough wind or snow, and to ensure you do not lose them in the slush should they slip off your nose.


Finally, throughout the winter be sure to clean your glasses and sunglasses often, as snowflakes and rain carry dirt and other particles from the air to your lenses, and can cause damage if not properly cleansed weekly. Rinse your glasses before wiping them to ensure you are not grinding grit into the glass.


Protect your eyes and skin this holiday season and be sure to protect against reflections and glare by wearing fuller, rounder sunglasses.